World of Coffee – Specialty Coffee Association 2024

Following the success of its inaugural event in 2022, the Specialty Coffee Association is now proactively growing this trade show into the region’s premier event – ideal both for those working in the UAE’s coffee sector, and for those looking to access its growing commercial potential.

The Association sees Dubai as the perfect location for this dynamic. This is both a region steeped in coffee history, and also a fast-growing market for the future. Recent industry surveys predict the UAE’s coffee market will grow at 8.3 percent CAGR through to 2027, driven by several factors – not least the country’s diverse population of over 200 nationalities, which has resulted in the development of multiple coffee variants, and launch of numerous multinational coffee chains and cafés.

For this third edition, World of Coffee will feature attractions such as Roaster Village, the Cupping Room, the UAE National Championship, the Brew Bar and the SCA Community Lounge. All these will be accompanied by a series of lectures, presentations and over 20 workshops, plus a full-to-the-brim trade show floor of 300+ exhibitors, where buyers and sellers will be able to reconnect as well as forge new business relationships.